Photo Biz

How To Sell Wedding Albums To Clients?

by Seshu | Connecticut Children's Photographer | Kids Being Kids on March 29, 2011

in Album Design, Photo Biz, Sales, Weddings

Andrew Funderburg is the founder of Fundy SOS, a software company that creates remarkable tools for wedding and portrait photographers. His Fundy Album Builder [affiliate link] recently won the Hot One Award by the Professional Photographers of America.

Most couples seek photographers who can deliver beautiful wedding albums. Most often, though, photographers find themselves hitting the breaks when trying to sell those wedding albums. What prevents them from making the sale?

“Fundy” as he is known has some advice for wedding photographers looking for ways to increase their profit margins. Check out this video that I created when I met up with him at the Mystic Seminars event in early January.

Please note that Fundy’s is one approach to selling wedding albums to clients. How do you approach it? Would you be open to sharing your thoughts with us? Please comment below!

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