There are photo workshops you should attend and then there are photo workshops you should avoid. That's just a fact of life.

I have been to a great many of them and in a future post, I'll list them all. I've always been careful about picking the ones I've wanted to go to. The instructors are all typically working professionals, not professional workshop instructors. Each had something to teach me that I could incorporate in my business or craft immediately. Every instructor promised me their full attention and delivered on it. I of course did my research. I asked my peers through forums, Facebook and Twitter. I checked their websites, blogs, forum posts and their public persona. I took mental notes on how they explained topics. Were they patient with people or did they cut people off? Did they invite discussion and conversation or was it all about them?

The ones I chose to attend seemed like they would be a good fit for me at that time. They taxed my premium resources – time and money – but I chose to spend it because I was convinced I would be a better photographer or better businessman.

But in the past few years, I have read a spate of bad press by frustrated photographers attending workshops, produced by those with little experience and clearly “rockstar” motivations. In one workshop review, I read how the instructors made more time for the video crew filming them than the workshop attendees who had paid top dollar to learn from them. That's plain appalling.

Photolovecat, a blog I respect a great deal, has occasional reviews of workshops and their presenters. These are unbiased and not anonymous, which I think gives the feedback some credibility. So that's one place you can go to see how a workshop you may be considering fared in terms of meeting or exceeding or failing expectations.

FishEye Connect, run by Kristy Dickerson, is also a great place to research workshops. So check that site out too.

Today, on Twitter, I saw Gary Fong Tweet this:

Before you sign up for anybody's seminar or workshop, protect yourself with this and please RT tinyurl.com/garyfonginstru…

— gary fong (@garyfong_REAL) July 5, 2012

Gary calls it a “Disclosure Declaration” and it's for workshop attendees to send to their workshop instructors. Will workshop instructors fill it out? Can they handle the truth? Will workshop attendees forward this form to their instructors to fill out prior to signing up for a workshop? Hard to say how far this will go, but I think Gary is on the right track.

I suspect that the PDF Gary has started to distribute is either a part of his third book – “So You Want To Be A Rockstar Photographer” or it is meant to lead up to it. At this time, I don't know what the book is about and I haven't read Snaps or Accidental Millionaire: How To Succeed In Life Without Really Trying, his first two books. If you have read them, post a comment below and let me know.

What we need to get back to is a promise or a commitment from the teacher to the student – to freely impart information without bias, malice or agenda that will in the end be of benefit to those who have come to learn from them. When workshops are covers for flimsy work or shady business practices, credibility and trust for all workshop instructors suffers. Do you agree? Sound off below.

Would you like to see a Tiffinbox branded photography workshop? If so, what would you want it to be about? Go on, humor me!

When my friends Rebecca Mead and Kathy Hokunson mentioned Gary Vaynerchuk‘s stop at R.J. Julia's Bookstore in Madison, CT, I jumped at the chance to go see and hear him yesterday evening.

First impression – this dude is the real deal. Down to earth, even if he has made millions of dollars selling wine in his family business or starting Vayner Media, a marketing consulting company. Just check out the way he presents wine on his extremely popular Wine Library TV. When we met he was approachable and extremely generous with his time.

He was obviously at the bookstore to chat about his second book, The Thank You Economy. I had just received it through Amazon yesterday and had not had a chance to read it yet. His first book, Crush It!: Why NOW Is the Time to Cash In on Your Passion, made a phenomenal impact on me. I recommend you get that book as well if you are just starting to explore social media.

The synopsis of his new book is this – our economy is changing to a point where we better become a whole lot more customer-centric, if we want to survive in the business we are in. Once I have read the book, I promise to post an online review. If you want to know more about it, check out The Thank You Economy.

As I said, Gary was extremely gracious when I asked him if he would spare two minutes to speak to you, my fellow photographers, about how the message in his book pertains to what you are now doing in your business. His is a terrific message and I welcome you to watch the video below. Then post your thoughts about what he said. Are you going to be making changes to the way you run your photography business? Share your thoughts with other photographers here.

Thank you, Gary, for your time and for launching this new feature on Tiffinbox called 2 Minutes WIth Tiffinbox. I welcome other authors, artists, photographers to contact me about being featured here as well.

UPDATE: For a quick review read my friend Scott Wyden's review of The Thank You Economy.