Several weeks back, I mentioned Marketog, a 6-week course for photographers who want to put the buzz back in their photography business.

Several of you dove in and enrolled in the course using my affiliate link. Some of you discovered that it takes work to market your business. No surprises there that marketing your photography business takes work, but what Marketog does is that it gives you a solid framework to make it all happen for you.

Jamie Swanson, who designed the course, has opened the course up again for enrollment and she tells me it closes tonight (Sunday, March 9th).

She also tells me that she will definitely increase the price by $300, the next time she opens it up for enrollment either in the late summer or early fall. I have three words for you: Sign Up Now!

Not only will you save money, but you'll be a whole season ahead, establishing yourself as the-go-to photographer in town.

There is still an insane 45-day refund policy (you have to show that you have done all the exercises though). There is still the lifetime access to the course and knowing Jamie, Marketog will continue to get updated in some interesting ways. And then there is the helpful and private Facebook forum where ideas and inspiration keep flying back and forth so rapidly that you will never be left thinking you are in this alone. In fact, you will be in very good company. I am enrolled in this course.

You want in. I know it. I keep getting these private messages asking me what I think about Marketog. If it isn't the best thing for you, a) I wouldn't be recommending it and b) you can always get a refund (provided you do the work).

But I wondered what I could do to help you market your business and then it hit me.

No joke, I suspect the value of this interview with you is at least $500. Does that inspire you to sign up for Marketog now? I hope so.

So, that's how you put the buzz in your photography business.

But you are going to have to sign up for Marketog pretty quickly. At 11.59 pm EST tonight, the enrollment closes and my bonus offer vanishes as well. I look forward to connecting with you.

Happy New Year to you all. If you partied hard last night, I hope you are hydrating yourself back to health.

Chalk it up to being married with children, but I spent the evening tinkering with my new website. Yes, it is coming and may in fact launch today, if I can get my photo editing all done. I am excited about what 2014 is going to bring me, my business and my family.

I am pivoting, changing course by focusing on one kind of photography: creating relaxed portraits of love for families in the community I live in. I dug deep down to answer why that was important for me to do. As you’ll see in the new site, it’s personal.

Marketing, too, needs to be personal. It needs to be heart-felt and authentic or else your clients are going to seek out someone else who resonates with them. It’s just the way it goes. As much time as I spend online – Facebook and Twitter – the best marketing takes place when you meet your potential clients face to face. Still, it’s not easy to describe what your heart is set to do for them or their family.

That’s where Marketog comes in. It is a 6-week program for photographers like you and I. When Jamie Swanson of The Modern Tog let me know she was launching this, I had to sign up.

Here in brief are the 6 topics she covers in Marketog:

How to get more of the right kinds of clients
How to turn inquiries into clients: 6 game-changing strategies
How to turn your website into an inquiry-generating machine
How to get repeat clients and more word-of-mouth advertising
How to get other business owners to send you their best clients
Your marketing toolkit for effective marketing

If you want 2014 to be different than 2013 (heck, I do), I wholly recommend you sign up for Jamie’s course between now and this coming Sunday, when registration closes.

In all honesty, I am a little behind in the course and need to finish the worksheets and watch the videos in the last few modules. That said, Marketog has given me an incredible sense of confidence in marketing my new business that I would have never had without Jamie’s able teaching.

She offers weekly Q&A sessions where she offers to answer your individual questions. Yes, you send in questions and she takes the time to respond to every one of them. No one and I mean no one does this in their courses. In fact, I quit another marketing program because Jamie’s was exactly what I wanted and needed right now.

Jamie also has a private Facebook group that is full of engaging discussions (no whining, ranting or bitching allowed, so it is free of drama) about the course, any questions you feel your peers may be able to answer and of course success stories.

Lastly, you get to hear from photographers around the world who are marketing their photography businesses using specific strategies that you may consider incorporating in your business.

You get to choose between paying 8 monthly installments of $79 or $499 up-front and save 21% right off the bat. Either way, signing up now before registration closes on Sunday would be a smart move on your part.

On the fence about all of this? I get it. Dropping five large ones right after Christmas is no fun. But what if you could recover that cost within two photo sessions in the new year? Do you think that’s do-able? I think so. Follow the steps Jamie outlines in the course. Try it out for 44 days even (she has a crazy 45-day unconditional money back guarantee which I was going to talk her out of offering) and then make your final decision. Sound fair?

Click here to enroll in Marketog now.

Psst … Sign up for the Tiffinbox Treats newsletter for a couple of bonuses I am offering ONLY to subscribers.

By now, you've seen the newly designed Tiffinbox website. You've probably also noticed the tag line – “Inspiring Photographers”. It's no accident that I chose that as the focus of this site. Every post, every interview, indeed every review of a product or a service you read hear is qualified by that mantra – “Does this inspire other photographers?” If it does, then, well, it gets published.

The other (perhaps I'm being clever) way to read “Inspiring Photographers” is that the site will be about highlighting those photographers who inspire me/us. I announced in 2011 the first annual Tiffinbox award. It went to the intrepid, humanitarian photographer, David DuChemin. In 2012, I chose Brooklyn based photographer, Spencer Lum for his imagery and erudite blog posts on Ground-Glass.

This year, I ask you all to stand up and applaud the work of Jamie Swanson, a wedding photographer based in Wisconsin. I would be remiss if I just mentioned her as a wedding photographer. You see, Jamie is a tour-de-force in the photography blogging world. You may already know that she publishes The Modern Tog, helping thousands (I am not kidding) of photographers get a grip on pricing their work, managing their clients and finances, producing questionnaires for clients and even coaching photographers to do in-person sales.

One of my favorites is her Email Templates For Photographers because it has helped me streamline my business.

Her near-daily email newsletter is written from the heart and from her personal experiences as a mother of four beautiful children. What I love about Jamie's blog posts is that they always seem timely and immediately useful. Her writing is honest, free of fluff and she comes across as being incredibly humble. In a sea of photographers and bloggers, she stands out because she is willing to help. Indeed, so many of the changes you see here on this site are wholly due to her gentle guidance. She is a natural teacher who has your best interests in mind. She, inspires me and I suspect she will inspire you as well.

Just take a look at some of my favorite posts by Jamie:

How to Get Higher Sales & More Clients Using Gift Registries
Should You Look at Other Photographers’ Prices When Setting Your Own Pricing?
Is Your Appearance Hurting Your Photography Business?
How to Find Balance in Your Photography Business
How to Raise Your Photography Prices Significantly Without Losing All Your Clients

There are a whole lot of other such posts on her site The Modern Tog. Go check them out and sign up to receive little gems of wisdom from her in your inbox. You and your business will be better for it. Still on the fence and want to get a better sense of how she writes? Download this free e-book, “5 Common Mistakes That Lose You Business.”

Full disclosure: Because I derive so much value from Jamie's products, I have signed up as an affiliate partner where I make a small commission that helps support this website. When you buy using any of the links above, I get to bring you more great inspiring information for free.