Asha's essay, “Sales. Never dirty. Always Soulful” made me sit up and take note.

Thanking one of her fans for following her, Asha said this:

“I have always seen the sales a sacred dance for sure (as long as we are offering products that we believe in). Such a powerful profession to connect with people, to test our own integrity, to be of service, and to experience our worth both in the vocation sense & the financial sense.”

Are you as jazzed about what she says about “selling” as I am? I certainly hope so.

Asha is a spiritual and business coach based in Massachusetts. I invited her to be a guest on TiffinboxTV because or her long history of working with creative entrepreneurs, including photographers. In fact, she readily admits that Glen Cooper, a successful wedding photojournalist, who happens to be her husband, was one of her first students.

For most photographers, October is a busy month. Thankfully, right? Both portrait and wedding photographers are hustling and delivering their images to their clients and there isn't a moment to even think about next year. Yet, Asha says this is really the time to to start thinking about what's going to happen with your business in the new year.

She is on a mission to work with creative entrepreneurs – women and men – who are looking for powerful inner transformations. Discover your inner genius here. She leads mastermind courses at the beginning of the year for her students. If you don't want to wait till January, Asha has a new seven-week course called: Take Your Inner Genius To The Bank. It is now open for enrollment for a very limited time.

We sat down to talk about a variety of topics including sales, branding, workflows and creating systems:

Are you ready to uncover and monetize your genius? If you are clear with your goals, laser focused on what needs to be done on a daily basis and feel that you are not in business just for the sake of making money, but really interested in making an impact in your community or country, consider Asha's new program that will get you on the right path.

One of the things Asha says is this:

“When you raise your prices, we are really asking for greater excellence of ourselves and greater excellence of the kind of clients we attract.”

Would you like to raise your prices in a way that feels authentic to you and you are able to truly serve your photography clients in an excellent way? Then it is time to take your genius to the bank!

P.S. I am not an affiliate partner and I did not receive a monetary compensation for hosting this interview. I truly believe in Asha's mission and feel you might be encouraged to sign on to study under her so that your business flourishes. If you have any questions, please do not hesitate to ask in the comments section below. Thank you!

The drive to the nearest town was measured in how many songs she listened to on the radio, songs that included static as the car dipped through the valleys in the road.

She lived in the middle of what felt like nowhere. Her family roots in the county stretched back through multiple generations, deep enough that her great-great-great grandfather named one of the local towns.

Her habit was to stare at the fields and the forests out her car window, imagining that maybe one day she could make an impact on the larger world.

Her best friend wanted to be President of the United States, so she promised to run as her Vice President. They would be a mighty duo that would work diligently to bring joy and peace to their country and the world.

Life continued on, the girl started college, got married, quit college, and had three children. But the dream was still there.

Sitting there patiently, the dream was just ahead of her. Her life experiences, her hobbies and interests, her successes and failures, all were building the path to her dream that lay quietly up ahead.

She was walking in faith that she would one day reach her dream.

When would it be? Then I looked around and knew that the path I was walking already was my dream. That each person I encouraged, listened to, and hugged was bringing peace. I was slowly creating brilliant spots of joy.

I looked back at the chain reaction of what one person could do on her own. I looked ahead to where I wanted it to go.

I took stock of my talents, my education, my experiences, and my gifts. Then, I set out to change the world.

This, my friends, is how you and I together can spread joy to families across the globe: by not creating photos of those families.

Yes, you read that correctly. You can bring joy to a family without ever taking their portrait or ever seeing them.

What is this mad, crazy method I speak of? It is the lifeblood of the first stage of an experience that is a catalyst for family memories.

The experience is called a vacation in the United States and called a holiday in many other parts of the world.

The first stage of the vacation or holiday is the planning stage, choosing where to go, where to stay, and what to do during the experience.

The lifeblood of this first stage of vacation is photos. Photos of places. Photos of activities. And most importantly, photos of where a family spends half their time – in bed.

Many people spend their vacations at hotels, but more and more families are traveling to stay at what is called a vacation rental. A vacation rental could be a house, condo, apartment, boat, or even a tree house at the base of a volcano in Hawaii.

Vacation rentals are offered through the owner directly or through a management company, but every single property needs photos. Travelers rely heavily on the photos of a property when choosing where to lay their head each night while away from home.

And most of the vacation rental property photos you see online are horrid. They are dark, uninteresting, and unappealing.

How many properties need help? Millions.

Go take a look at the two largest listing websites, HomeAway.com and AirBnB.com. The majority of those vacation rental properties need professional photos.

They need a professional photographer. They need you.

At one point in your life, you may have had the strong conviction to change the world … somehow. And, you can.

And simply by reading these words, you have already joined me on my path to carry encouragement and joy to families everywhere.

If you would like to learn more about vacation rental photography, I have written The Ultimate Guide to Vacation Rental Photography just for you.

It launches officially on September 15, 2015, but I also have a free excerpt available when you sign up for my newsletter here.

And let me know how I can help you on your own dream path.

Meet Brandon Wong, a wedding photographer based in Orange County, California, and listen to the story behind how he and his wife Katrina Santos decided to launch Photobooth Supply Company.

As a busy studio they began to cap off at 30 weddings a year. Savvy business owners, Brandon and Katrina were looking for ways of expanding their business and bring in more revenue without having to be personally involved in the service. They hit upon the idea of offering photo booths but the only ones available were expensive and kludgy.

After sinking nearly $15,000 into a photo booth set up that didn't work for them at all, Brandon and Katrina resolved to bring to the market a more elegant, cost-effective solution that creates a revenue stream for photographers.

I wanted to know more about how Brandon and Katrina decided to launch their photo booth and so I spoke with Brandon earlier this year (yes, when it was winter time and I was wearing three layers of clothes here in Connecticut).

Learn more about Photobooth Supply Company here. If you decide to lease one or buy one, please come back here and let me know what you thought of it. Let's say you go in for the top photo booth (that's $9300 right now), and you charge $1500 an event, it will only take you six rentals to recover the cost of the set up. Surely, if you are a wedding photographer or an event photographer, you can persuade your clients to have one of these fun and easy to set up photo booths at their event!

Here is a few frames of my buddy Dave Jackson and I at Inspire Photo Retreats. Hat tip to Lulawed and Maine Snapshot Studio for making a Photobooth Suppply Company photo booth available for all of us at the photography convention to play with and experience first hand!