This guest post is by Dr. Dhiraj Kacker, CEO and co-founder of Canvera, an online digital photography company based in Bangalore, India. Dhiraj has numerous patents and publications to his name in the field of Digital Imaging. Dhiraj can be found online on twitter, his company blog or his personal blog.

With the advent of digital photography and the simultaneous rise of the Internet the entire photography landscape has been revamped in the last decade. This audience knows these changes quite well so I won’t dwell on all of them but rather I’ll focus my post on the technology and craft that goes behind a product that was spawned by this revolution: Photo Books.

I don’t know how many people actually sit back and think about it but it is quite remarkable that today we can actually get a single copy of a book printed at a reasonable price and turned around fairly fast. In the traditional book publishing world the economics just would not make sense unless there were at least say a 1000 copies of a book to be printed. There are many services that provide the ability to print one-off books:

a) Consumer grade photo books by companies such as Shutterfly, Snapfish, Kodakgallery

b) Self publishing service providers such as Blurb, Amazon etc. that focus on generic publishing not just photo content

c) High-end photobook and album manufacturers such as Graphistudio, Asuka, Queensberry etc. that provide a much richer variety in covers, papers, finishing and other customizations. These are the favorites with professional photographers because they best showcase the work of a pro.

Canvera falls in the last category and we have slowly but surely added more and more options as we engaged with more photographers and understood their needs. There is however a constant tension between how many options we can offer versus producing a high quality output and keeping fast turnaround times. What makes this difficult is that there are many different pieces that have to come together in an exact sequence without requiring any one person or set of people to keep track.

Take for example a flush mount book with a custom cover and a personalized box with pictures. The inside of the book is printed on a silver halide machine and bound. The cover and the box wrap are printed on a wide-format printer (in Canvera’s case). The cover goes for separate finishing and then through barcodes is matched at a separate station with the book block and then bound together. The same happens with the custom box. Now there are complications in the process: the silver halide printer and wide-format printer have to be producing the same colors at all times, we can’t afford to have anyone trying to match colors on a book by book basis; individual sheets may have to get re-printed for a variety of reasons; QA may reject the finishing of one of the pieces and that may have to get re-done and matched back with the remaining finished pieces.

None of this is possible to do at scale without significant automation and technology. But adding options brings with it significant complexity as well. Even seemingly simple things such as adding more cover varieties, paper types or hot foil stamping fonts requires us to think through the full workflow: what equipment do we need, where will the raw materials be available on the production floor, how will quality analysis happen etc. We keep trying to push the envelope in adding choices (and at times have gotten burned!) but it is a balancing act.

At Canvera our driving philosophy behind everything we do is as follows:

a) 80% of what makes a good photo book or album is the photography! No matter how many digital photography touch-up tools have been created and how many effects one can do, the pressure on a pro to produce great pictures is as high as ever. In fact I’d argue that with an explosion in images fueled by the web and multitude of capture devices, consumers have subconsciously developed a greater appreciation of what makes a good picture.

b) Fast turnaround time matters a lot. Take the case of wedding photography: For the bride and groom 90% perfect pictures and album received within 10-15 days of the occasion are much more valuable than the absolute perfect set received 6 months after the event. At Canvera therefore, once we get an order we try to put it in the mail within 48 hrs.

c) Quality of printed products should be high and predictable. It is not good enough that the samples are great, but every single product produced every single time without requiring any special treatment should be produced at high quality.

With these driving principles, we focus more on turn-around-time and end-to-end workflow to ensure speed and quality while hopefully letting the photography do most of the talking. This does not mean that we don’t keep adding options, but we do try and think through the full implications first.

Here are things for you to consider when choosing a photo book or album company (beyond of course liking the samples):

1) What kind of front end tools (web or client based) do they provide to capture the order correctly? If there is complexity of choices in the order that the front end tools are not capturing and you are sending instructions over email/phone, chances are that mistakes will happen..

2) As the company grows, do they have processes in place to maintain their turn-around-times and quality at high volumes or are they better off as a low volume hand-made producer?

3) Do the variety of options on the books and albums lend themselves to more mistakes? Is the company ready to handle that much complexity?

4) What kind of color consistency is there in their production work flow?

As I said earlier, at Canvera we are taking the approach that first and foremost the photographs should do the talking. That’s key. And we as the photo book and album manufacturers should get out of the way by quickly turning around a high quality product with the right colors morning, evening or night, even if it means in the short term compromising a little on the variety we offer.

What do you think? How do you pick your photo book and album company? Do you agree/disagree with this thinking?

There are several phases of being a photographer. The obvious ones are beginner, amateur, professional and, perhaps at a stretch, “master.” You may disagree with that progression and that's fine. But I suspect you will agree with me when I say that at every level (yes, even if you self-proclaim yourself the Grand Poobah of photography), you are constantly learning.

Yes, that's right. Educating yourself never ever stops. It's what I find most exciting about photography. Every day, I am learning something new about the art and also ultimately about myself.

Several weeks back, I announced the 1st annual Tiffinbox Award winner. That photographer is David DuChemin, an author, blogger, teacher and foremost a visual explorer. I urge you to check out his blog and his books.

David is also the visionary behind Craft & Vision e-books for photographers of all stripes. Each of these books is $5. They are a fast read and are chalk-full of great tidbits of useful information that you don't just save in your head but are forced to go out and try out for yourself. To say that I have fallen in love with these e-books would actually be a bit of an understatement. They are exquisitely designed and of course contain some of the best photography I have seen. I eagerly wait for each new e-book because they are so remarkable.

Today, Craft & Vision is doing something different. They are actually giving away their latest e-book, 11 Ways You Can Improve Your Photography.

So, why is this 69-page e-book free? What's the catch, you wonder? There is none. Think of this book as a sampler. The authors of these chapters are representative of the breadth and depth of the topics you will find on the Craft & Vision website. The writing is lucid and engaging. The images are spectacular. If you are even remotely inclined to educate yourself or even elevate your photography, these e-books are a must. Being e-books, I carry them around on my iPad 2 and flip through them when I want a quick burst of inspiration.

I bet you are curious to know what those 11 ways are right? So here they are, in the order they appear in the free e-book (yeah, download it now):

1) Make Your Images More Dynamic by Piet Van Den Eynde
2) Tame Your Digital Exposures by David DuChemin
3) The Power Of The Print by Martin Bailey
4) Learn To Direct The Eye by Michael Frye
5) Understand The Stages by Alexandre Buisse
6) Create Projects And Collaborate by Andrew S. Gibson
7) Refine Your Composition by Nicole S. Young
8) The Power Of The Moment by Eli Reinholdtsen
9) Forget Lens Stereotypes by Piet Van Den Eynde
10) Slow Down And Learn To See by Stuart Sipahigil
11) Make Stronger Portraits by David DuChemin

Buy one or two, or better yet, buy them all (and save 20%). With the Christmas season around the corner, I don't think there is a better set of gifts than these e-books for the budding or experienced photographer in your life. I know I would appreciate it, if I was presented this incredible opportunity to learn from the very best in the industry.

Disclosure Of Material Connection

For editorial photographers, looking to archive and sell or license their images, PhotoShelter offers a solution that is hard to pass up.

I caught up with Allen Murabayashi, the company's CEO last week and spoke to him briefly about the state of the photography industry, what we can expect to see out of PhotoShelter in the coming years and why those meaty guide books the company publishes helps to educate photographers about the current marketing trends.

The complimentary guides help you grow your photography business:

PhotoShelter is offering all Tiffinbox readers the following discount when you sign up for PhotoShelter before midnight on October 31st. When your readers sign up at www.photoshelter.com, they can enter the promotion code TIFFINBOX1110. The code entitles readers to the following discounts:

1) Annual Standard Account for $305.00/year – a $55 savings versus a monthly plan.
2) Annual Pro Account $529.00/year – a $70 savings versus a monthly plan

I am told that as of today, all new and existing standard accounts will receive 60 GB of secure storage (it used to be only 35gb), providing all standard accounts a safe space to store thousands of extra files. This increase comes at no additional cost.

Now that you have watched the video, can I ask a favor of you? Post a comment below & tell your friends. You have a variety of options below to spread the word. Thank you!

After nearly a month-long hiatus, I am thrilled to publish Ken Jarecke's guest blog post today. You may remember Ken's very popular (it received 133 retweets) first guest post, “A Photographer's Life Is a Juggling Act.” He is a world-renowned photojournalist and a founding member of Contact Press Images. Like before, I urge you read his blog, Mostly True.

As I search my memory, I find there was never a time when I was not a Cornhusker fan.

The awareness of the University of Nebraska’s football team precedes any understanding of the actual game of football itself. Around the age of five or six, when one starts to sort out how geography works. The idea that grandma lives in a different city, but the same state, or that although it looks similar when you cross over the Missouri River you’re really in Iowa, and that there’s a place called Oklahoma which is populated by people who are not to be trusted.

That's how it happened, not that there was much of a choice. Back then, before the internet, or cable TV the only other team you’d hear about was whoever the Cornhuskers were playing that week.

Normally, there’d be two games broadcast during the regular season. One early in the year and the Oklahoma game on the day after Thanksgiving (to decide who won the Big 8 Conference and got to play in the Orange Bowl). When the game wasn’t on TV, you and everyone else in the state would listen to Lyell Bremser’s unique color commentary/play by play broadcast on KFAB. If you walked down the street, into a store, or worked in your yard, you’d hear the game whether you had a radio or not. When the game was on TV, you’d turn down the TV set and try to reconcile Lyell’s interpretation of the game with what your own eyes were telling you.

Often times Lyell’s version would win.

Sunday mornings, before church, before getting dressed, but at some point after Davey and Goliath, a mad dash, sans shoes or socks, would be made to retrieve the Omaha World-Herald from the mailbox. The sports section, its black & white images with player’s names (helpfully?) pasted right on the photos and the infernal white arrow chasing Johnny Rodgers down the field (maybe that’s why he was running so fast) would be studied. Special scrutiny would be reserved for the one or two plays, recorded with the high-capacity Nikon (loaded with fifty feet worth of Tri-X) from the top of the stadium, that would be sequenced across two pages in the middle of the sports section.

Heaven help that photographer if he missed a crucial fumble, or a long touchdown run. Perhaps that’s why the chief photographer would assign himself this duty?

Personal memories of experiences shared by generations of Nebraska fans. Sure, like I said, we didn’t really have a choice. There were no other programs, college or pro which could compete for our attention. Choice or not, a community was built. Someone coined the term “Husker Nation” which works well since we’ve now migrated across the country.

About a year ago, as the historic Big 12 conference was starting to break up (historic for no other reason than being born out of the Big 8), I decided to document the Husker’s final season before they moved on to the Big Ten conference.

The resulting 256 page, 12” x 9 1/2” coffee table book, Husker Game Day 2010 – Farewell Big 12 will be going to press in the second week of October. The book is designed and printed in Omaha. My publishing company, eyeQ Press will continue to take pre-orders until Oct. 11 at the discounted price of $49.95. We’re only printing enough copies to cover retail and direct orders and books will be shipped right after Thanksgiving.

You can see work by me from every Husker game this season at www.eyeQpress.com. There’s a link to the shopping cart on the lower, right-hand side of the page. Or you can just click here to go directly to the shopping cart.

The companion book, which I start shooting this weekend in Madison, Wisconsin will document the Husker’s first season in the Big Ten.

When I started this project, I didn’t think I’d be creating my own publishing company, getting a license with the CLC, or driving over 20,000 miles to the games. My goal was to create the perfect book for myself, or perhaps the fifteen year old me who loved photography and football, and it turned out exactly how I imagined.

I couldn’t have done this without the support of my family. Projects like this keep a person away from home for too long. My beautiful wife Souad keeps our family and home together. I’d be nowhere without her.

Webster Design and Barnhart Press of Omaha have also been very supportive. It’s amazing that one can still produce such a high quality book completely in Nebraska.

Canon Professional Services has been outstanding. If you’re not a member, I would encourage you to become one today.

Be sure to check out the video below where Ken Jarecke goes into even more detail about this incredible, self-assigned project.

Tell us about your Cornhusker Football moment. A play-by-play works or wax nostalgic about what it was like to go to a Nebraska game. Either way, when you comment below, you may win a copy of Ken Jarecke's book, “Farewell Big 12”. Winner chosen on October 7. So, what are you waiting for?

For the last 6 months, there has been a low rumble in my brain to present an annual award to a photographer or photography teacher who universally inspires us all to be better photographers, perhaps even be better human beings. In my mind, it had to be a person who goes well beyond the ordinary – shares her/his knowledge openly, invites dialogue and challenges us to elevate our craft and vision.

You probably already know some them. You've attended their workshops, hung out with them at parties and chatted with them one-on-one about your photography work and or business. You've come away after each encounter feeling energized and enthused about your calling – photography. They have rekindled that fire in your belly and you know that today and tomorrow are going to be great days because of the time you spent with him or her yesterday. Ever feel that way? It's time to celebrate them.

2011 Awardee

The list of friends, and they have become just that over the years, is long. Choosing one among all of them for this first Tiffinbox Award was no easy task.

The photographer whose name I kept seeing again and again – thanks to his awesome Twitter presence, his phenomenal feat of writing 4 truly amazing books in 3 years, his workshops, his thought provoking blog posts and his positive spirit as he faced life-threatening challenges – is David DuChemin.

So, David, congratulations. On behalf of all the photographers who have been inspired by your spirit, your hard work as a photographer, teacher and mentor, I am honored to present you the 1st Annual Tiffinbox Award. You'll receive a real Tiffinbox in the mail, filled with goodies you can munch on as you embark on your next trip with Jessie.

Craft & Vision

“Gear is good. Vision is better,” is his mantra. This simple, yet profound philosophy to photography and business has been my guide for the last few years. Perhaps it has been for you as well. So, instead of buying more gear, David suggests expanding the way you photograph your subjects. To that end, David began publishing beautifully designed and written e-books for photographers. At $5 each, these won't break your bank. Want to know more, check out Craft & Vision. [affiliate]

The Giveaways

If you have been influenced or inspired by David's blog posts, Tweets or even the e-books he produces, let me/us know in the comments section below. Be as descriptive and specific as possible. How has he helped you? What steps did you take with your photography after reading one of his e-books or blog posts? Which particular blog posts spurred you into action? Feel free to show us “before & after” images via links to a post on your site.

If I receive a 100 comments under this blog post between today and August 31, I'll select 4 of the best comments to each win one of 4 of David's awesome books (yes, shipped anywhere in the world) on September 1. So, hurry!

UPDATE: I've reconsidered the 100 comment requirement and I am pulling it. The deadline will be the same. You want to win 1 of 4 David's books, then comment away. I'll read through each of them and pick 4 winners. Deal?

Here are the four books I will be giving away:

Within the Frame: The Journey of Photographic Vision
VisionMongers: Making a Life and a Living in Photography
Vision & Voice: Refining Your Vision in Adobe Photoshop Lightroom
Photographically Speaking: A Deeper Look at Creating Stronger Images

By the way, the annual Tiffinbox Award will always be presented on August 23. I'll let you figure out why. Also start thinking of whom you will nominate for next year's award.

WINNERS ANNOUNCED: This morning I chose the following to win 1 of 4 David's books – @kristaphoto @LaraWhite @nine9beans and @BelindaOlsen. Congratulations! Please contact me with your mailing address by September 7. All but one book will be shipped in September. David's latest is in process of going to print. If you already own one or more of his books, please let me know which one(s) so that I don't send you something you already have.