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A Photographer’s Thoughts On Storytelling And Our Community

January 26, 2012 by Jerod Foster

Today's guest post is by Jerod Foster, an editorial and natural history photographer based in Lubbock, Texas. His book, Storytellers: A Photographer's Guide To Developing Themes and Creating Stories With Pictures, was published in 2011. Follow @jerodfoster on Twitter.

Many thanks to Seshu for providing me the opportunity to guest appear on such a resourceful blog. Once again, the ability to create positive relationships over an ever-growing online community of photographers astounds me.

Man With A Kite |  Jerod Foster

Speaking of community, if you’re reading this post, there’s no doubt that a good many of you came here via a link posted on Twitter or Facebook, perhaps Google+, your own RSS feed, or a variety of other means of connecting you to, well, here. Word spreads fast in the photography world, especially when that world spans across a very diverse and prolific online community. Needless to say, the photography community, online or not, is large. Very large.

It’s so large and diverse that it’s often difficult to distinguish who we are at times. Just think about it for a moment. We’re so vast and varietal, and in some cases so niche, that we’ve become enclaves of particular areas of the entire art and craft of photography. At the same time, however, we know we all relate to each other on one level or another, but what?

A quandary? Perhaps. Maybe we can be a bit deductive in finding out just who we are as a community. Consider this an exercise in getting to the essence of photographers in general.

Let’s break some of the diversity down by types of photographers, starting with some of the more obvious. A lot of us are wedding, engagement, bridal, and family photographers, established in a particularly special and popular area of photography that have, if you think about it, one of the most important jobs in the world. Others of us are photojournalists, visualizing the life around us for a variety of outlets, including the tried and true newspaper industry, magazine publications, and a boatload of online resources for both traditional and new media content. Still, there are those of us that concentrate solely on the natural world, training our vision and gear on awe-inspiring landscapes and the wildlife that populate such environments. We can’t leave sports shooters of the list, either, since they carry quite a bit of the load for both personal and media audiences (globally, I might add).

Story is not something new, but it is indeed a constant. It’s what each and every one of us as a community (online or not) has in common.

Hold up, though. I’m creating a rather clear separation of the types of photographers out there (I also realize the listing is quite truncated). It’s also apparent among the community that not all of us are 100% one type or the other. Many of us that sling a camera over our shoulder do so with just as much commitment to shooting a family as we do the magazine story assignment we picked up last week. I know sports photographers that can shoot a heckuva wedding, and vice versa. Lest we forget, there are specializations upon specializations in the photography field as well, ranging from different styles of portraiture and cultural photography, to underwater shooting, science and medical image making, to fine art forms of the craft. Some of us are primarily focused on publishing in coffee table books and magazines, while most of us will never see the inside of what those that do call the land of the yellow border (although that shouldn’t stop one from trying).

Finally, but certainly not the least, there are those of us that do not necessarily aspire to be labeled a “type” of photographer, but instead are content and productively happy being generalists and avid shooters. This position is true for many, if not the most, of us, and it includes all levels of photographic achievement/aptitude, from the most basic hobbyist to the amateur wondering if she can earn some side money photographing her neighbors’ children, to the emerging professional right out of university.

Man With Classic Cars |  Jerod Foster

Cowboy |  Jerod Foster

So, if the photography community is so diverse, what keeps us together, stumbling upon (if you will) other parts of the industry, different shooters, and strange and interesting sources of visual inspiration? No matter what type of photography you lean toward, the thing that connects each and every one of us is the fact that we’re all telling stories with the images we produce. Story, for that matter, has been a part of what connects us all since the dawn of time! Story and storytelling is what and how we use the information we are continuously consuming to learn and interpret our world. Photography, in this sense, is one of the most important modes of telling story and has been since its commercial inception in the early 19th century.

I’m going to go out on a limb and say that storytelling is vital to being a photographer. In some ways, it’s our responsibility to tell stories with images. Not in a cliché way either—I believe that we photographers (no matter what level of professional or hobbyist achievement) are a very important part of what keeps this world in tune with itself. Whether you’re shooting a global humanitarian campaign, a national advertisement, or your child’s first birthday, you have something to pass along with your images, and it keeps informing those around you.

Countryside Landscape |  Jerod Foster

Boats In The Landscape |  Jerod Foster

That being said, I also believe that in order to grow as a photographer, we have to tie quite a few things together—things that are discussed quite a bit by the online community I mentioned earlier. Gear, technique, technical aptitude, vision, visual language, style—all are used in order to increase how we see and create compelling images. In addition, and more importantly, each helps us tell stories (they can get in the way as well; a post for another time). Our job is to make sure we’re doing just that. We may improve as photographers, but in essence, we grow as storytellers.

At its core, photography is meant to tell story. At our core, we are storytellers. Whether you’re just starting out, or you have shot professionally for the past 30 years, whether you’re in the studio or on some exotic location, whether you’re shooting solo or as part of a budgeted production crew, story is the central element of the visuals you produce. Story is not something new, but it is indeed a constant. It’s what each and every one of us as a community (online or not) has in common.

We are, in essence, a community of visual storytellers.

Nature Photographers |  Jerod Foster

Filed Under: Photography Tagged With: Community, family photographers, jerod foster, Journalism, mass media, News, online community, photographer, Photography, photography communities, Photojournalism, stock photography, story, storyteller, storytelling, visual journalism

In A Rut? Photograph Something Different

January 11, 2012 by Aaron Hockley

Happy New Year! You are probably feeling energized and ready to get into a whole host of new projects, right? Some of us, though, may still feel like we are stuck in a rut. That's natural but there is a solution. And Aaaron Hockley is about to give us a solution. Read on. This is, of course, Aaron Hockley‘s second guest post on Tiffinbox. I hope you read his previous post before you got started with the new year.

What's your genre? Do you normally photograph weddings? Are you a fine art photographer? Do you make headshot after headshot?

Think different. It's not just an Apple marketing line.

I've found a great way to expand my view of the photography world, increase my technical knowledge, and stretch my creative brain is to photograph a subject that's outside of the realm of my usual set of work. In my case, professionally I'm most often found photographing business conferences and events, corporate work, and portraits. I recently had the opportunity to engage in something new: sports photography.

A photographer friend was able to help me obtain credentials to photograph the state high school football championship and it gave me a chance to create images in a new environment. Previously I've never done any serious sports photography, but it was a good exercise in flexing my photo skills for a new situation.

Aaron Hockley | High School Football

I found that the technical aspects (the indoor domed stadium's lighting and the fast-moving action) were handled without much challenge, but the difficult part was in the football-specific moves, plays, and activities that kept me on my toes. It wasn't too hard to start producing football photos which were correct from a technical standpoint but that were otherwise dull. Producing something *interesting* meant that I had to get my head not just in the photography game, but in the football game as well. Compelling images meant thinking about the football plays, anticipating where the ball might be thrown, looking at where a runner might travel, and ensuring that my camera was pointed in the right direction to capture the moment.

Aaron Hockley | High School Football

While the specifics of my football game were sports-oriented, a similar creative exercise would exist if a sports shooter were to photograph children, or a wedding shooter were to spend time making images of a product, or a photojournalist were to work with studio portraiture.

Avoid getting stuck in a rut by photographing something different; you might be pleasantly surprised with the results. At worst you'll exercise some new ideas, at best you might find something you really like and want to explore as a new side of your photography adventures.

Filed Under: Photography Tagged With: aaron, find photographs, fine art photographers, hockley, photograph, photographer, photographing weddings, rut, something different, sport photography

5 Questions For Strobox

December 29, 2011 by Seshu | Editor & Publisher

Images are created in fractions of a second and our memories are often too poor to remember how we set up a particular shot. Indeed there is a part of us that probably feels confident in achieving the same look and concept, if only we knew where and how the off-camera flashes were placed, how they were modified or what our settings on the camera were. Well, a couple of weeks ago I connected with Janis Lanka, who founded Strobox.

Strobox is a place for all types of photographers to share how they set up that amazing photo! The easiest way to learn is to look at photos and their lighting diagrams so you can see for yourself how they were created.

Here is a, um, snapshot of the questions I peppered Janis with during our conversation. If you have other questions for him, please post them in the comments section below.

1) It's great that in such a short span of time, you have been able to create a community of photographers interested in presenting their work and getting it critiqued. How do you, however, qualify the images? Is it a free for all – anyone can post to the site regardless of quality?

While currently there are few basic rules that I screen each photo for, we are continuously adding measures that help us filter through spam or unqualified photos. It's important to note that Strobox is about a community that raises everyone’s awareness about photography lighting, and as a such, the quality control should be a part of community effort. The ultimate goal is that work displayed is a result of a joint effort from our community rather than just from one or two individuals who happen to have access to MySQL db!

Janis Lanks | Strobox.com2) Tell us a little bit about yourself – are you a professional photographer? Why or rather how did you see the need to create a website like Strobox for photographers?

Just like most who reads this, photography has been a hobby of mine taught to me by my dad with a Zenit camera. Fast forward almost two decades, my learning curve needed some improvement and I purchased a book about portrait photography which explained how each photo was made by giving technical information as well as sketches of lighting diagrams. That is when I asked the question on why such a thing is not available online. The idea was born and it took another 2 years to make it happen. An iPhone app, a community site, and a book later I still see it as a fun experiment.

Currently my day job consists of being a Strategy Consultant at digital agency “Blast Radius” and by evening I'm trying to coordinate a group effort to make Strobox happen – someone from Canada contributes their design skills, from Slovakia their CSS skills, from Lithuania their programming skills, and from England their editor skills, etc. The Strobox core team members are volunteers and not necessarily professional photographers. We continuously need more help (PHP anyone?) so if you want to join us, let me know!

Strobox 2010 Book3) I received Strobox 2010, your first book which is more of a compilation of some of the best work your site has seen in 2010. Books aren't typically huge money makers for their authors. So why take that risk?

No, making a book has not been our revenue strategy. First and foremost it's a celebration of our community and their efforts to help each other raise awareness about photography lighting. While this was yet another one of those enthusiastic experiments which resulted in hundreds of hours spent trying to figure out different legal and logistical things in the book-publishing world, it was totally worth it! Not financially, but the emotional reward is there when you hold that book in your hands for the first time. This book seeks to showcase our community’s achievements during 2010, acknowledge our top contributors, and most importantly, attempting to help us financially sustain our online community. On top of that, we’re also sharing 40% of the book’s profit with the top ten photographers who joined us for this initiative. This has been our first attempt at publishing, and we hope that we'll be able to do this every year and show our appreciation to our community this way.

4) Technique and using tools is one thing. Being able to craft images by collaborating with your subjects is another story. Do you think your site will ever shift the focus every so slightly to discuss that collaboration? That almost intrigues me more than what kind of a light modifier was used in the process of creating an image. Am I in the minority on this?

You are probably in the right minority by asking this excellent question! I would say that story and emotional response it creates is what makes a photo stand out from the others. Lighting technique is merely a tool to help you with that goal. I love listening to other photographers share their techniques and stories of collaboration – those things can't be methodologically systematized as lighting diagrams can. So, in a rather simple way the Strobox community is trying to do one of those “un-sexy” things and geek-out about photography lighting to help each other get the basics right so that sites like yours could take them to the next level.

5) I suspect with sites like 500px.com and Sylights.com, competition keeps you in check. What would you say Strobox does differently and better than those other sites?

Both of your mentioned sites do an amazing job and each of them excel at different things. Without getting in too many details, focus of Strobox should be changing a bit so stay tuned! Additionally, because this is mostly a volunteer experiment that is not based on generating revenue or trying to entice customers, I would rather ask a question of what keeps us doing this. It's our community members who write us and thank us for a useful iPhone app, it’s our Facebook fans who encourage us and like to hear what we’re doing, and it’s our community members who help us with moderation.This started as an attempt to get educated about photography lighting by looking at other examples. But it has turned into a platform for learning. When you learn something, we’ve done well.

Thank you for help us not just create lighting diagrams but also curate them and share them with others. We'll be sure to follow you on Twitter to hear more of your experiments and new features on Strobox.

Filed Under: Lighting, Photography Tagged With: camera, diagrams, janis, lanka, light diagram, Lighting, photographer, Photography, photography lights, portrait photography, professional photographers, questions

Using Checkpoints For New Resolutions

December 23, 2011 by Aaron Hockley

This guest blog post is by Aaron Hockley, a professional photographer and writer who tweets too much and blogs a few times each week. His professional work finds him working with businesses for events, publicity, and editorial work; he also creates abstract and travel photos for leisure. In addition to photography for clients Aaron often works with other photographers to help them understand and refine their online and social media presence.

As we reach the end of 2011, we’ll be reading various articles online and in print about resolutions for the new year. Much like the proverbial gym membership which goes unused after the first few weeks of January, I’ve seen photographers drift away from their promises to change their practices once a new calendar begins.

Looking forward to 2012, I’d encourage folks to look at their photography world from two standpoints: that of the art and that of the business. If you’re a hobbyist, the business aspect is irrelevant. If you’re a professional, you’ll find that the art and business are intertwined. Instead of making a big list of resolutions, I’d suggest photographers pick a theme or two for their 2012 goals.

Baloon Burn at Lift Off | Aaron Hockley

An Artistic Resolution

From an art perspective, where do you want to go? Is it time to dive into the world of off-camera flash? Is this the year to spend some time learning how to make HDR images? Perhaps you want to get serious about black & white for output. It’s great to think about all of the things that you could do, but after that I’d challenge you to pick just one. Instead of a list, let’s choose one theme for the new year.

Getting Down to Business

If you’re a professional (either full or part-time), it’s also wise to make an objective evaluation of your business as we begin a new year. While each business is unique, here are a few items for evaluation:

• What aspect of your business brought in the most revenue in 2011?
• What aspect of your business brought in the least revenue in 2011?
• How much time and effort are required for each of the previous two answers? What’s the return on the time spent? We’re talking “bang for the buck.”
• What marketing are you performing, and what results can you attribute to each form of marketing?

After evaluating your current business situation, decide what will change in 2012. Pick a direction for a business change in the new year. Perhaps it’s the elimination of an unprofitable aspect to your business, or perhaps it’s time for something new. For my business, I’ve decided to begin marketing and selling my abstract photo art.

After the Theme: Action

So now we’ve picked a theme for something new or changed for the art and business of our photography. What next? Next is turning that big theme into actionable tasks. Sit down with your task planning system of choice. Perhaps it’s an application specifically for tracking tasks. Perhaps it’s a blank document in the text editor of your choice. Perhaps it’s a legal pad. It doesn’t matter.

Record your theme and then start brainstorming actions that will help you move towards that goal in 2012. The actions will be depend on your goal, but might contain:

• market research
• learning a technique
• going somewhere
• branding
• marketing plans
• studying others’ work
• connecting with other photographers in a genre
• outreach to past clients
• outreach to new clients

Massage your list into a plan. The next step is to do the work. Stop planning and start doing, starting January 1st if not before.

Empty Governance | Aaron Hockley

Checkpoints

Go to your calendar (again, either electronic or analog, it doesn’t matter) and add some items. Make a note to give yourself a checkpoint on your goals. Set checkpoints for at least once a month, with the first checkpoint no later than Janauary 15th. When you hit a checkpoint, take a look at your efforts and results. If you aren’t moving forward, why not? Do you need to adjust your goal?

Adjusting your goal based on situational feedback is fine and healthy. Abandoning your goal probably isn’t.

2012 can be a great year for your photography. I’d love to know what you’re planning to learn, explore, or change in the coming year. Sound off below in the comments section.

Filed Under: Call To Action, Photography Tagged With: aaron hockley, checkpoints, goals, Marketing, marketing plan, photographer, Photography, professional photographers, resolutions

Why You Should Consider Artist Residencies If You Are A Passionate Nature Photographer

December 21, 2011 by Joe Decker

Today's guest post is by Joe Decker, a nature photographer, writer and educator who lives in Northern California. Follow Joe Decker on Twitter to learn more about his workshops or read his blog. Learn about composition from him from his e-book, Tuesday Composition.

While I've had the opportunity to teach and work with hundreds of talented nature and landscape photographers, few if any of them ever consider artist residencies as a tool of developing their photography.

That's a pity.

Art Residencies by Joe Decker

Residencies offer artists a place to stay and focus on art. This adobe cabin is used to house resident artists at Petrified Forest National Park

What are artist residencies?  Residencies are programs which grant artists a place to live while they focus on their work. These programs can take many forms. In some cases, these residencies are created by fine arts programs, many of those residencies pull in several artists at a time with the hope of encouraging interdisciplinary work or at least a sharing of ideas. Many parks and organizations that manage natural areas have residencies which are usually more solitary, but that put the artist in close connection with the landscape, in part with the hope of encouraging artwork that promotes and communicates the features of that park. Even some commercial concerns create residencies, my shipboard arctic residencies provided me incredible access to hard-to-reach areas of the planet, with the expectation that I'd also provide some work back in the form of workshops and material for a passenger DVD.

Art Residencies by Joe Decker

Residencies are offered by many types of organizations, from fine arts collectives and parks to commercial cruise lines.

Why do so few photographers apply for such opportunities?  Part of the disconnect is cultural. There has always seemed to be a quiet divide between the photography community and the fine art community, and while artist residencies are a staple of the traditional fine art community, they're rarely if ever talked about in the photographic communities I've been a part of. There's also a mystique factor, because of this “quiet divide”, Many times talented, creative photographers make the mistake of thinking that their work won't be accepted by something they perceive as being part of the snooty “fine art” world. in reality, most residencies, particularly those applicable to landscape and wildlife photographers, are juried by people who do understand the creative potential of the photographic medium, and see art more broadly than many photographers might imagine.

Of course, there are some practical challenges to accepting a residency. Not everyone can afford the luxury of putting eight weeks into nothing but developing a new body of artwork. However, many people, particularly many talented amateurs, could afford two or three weeks if they understood the value they could get from a well-chosen residency.

Why You Should Consider a Residency

Why would a photographer wish to invest a few weeks in a residency? The most important reason to consider a residency is the opportunity for focused time. Whether you're a professional or an amateur, it is unlikely that you get to spend nearly as much uninterrupted time making photographs as you'd like. Whether it's the “day job at the factory” or the usual grind of marketing and selling your photographic work, the inevitable distractions of day-to-day life really get in the way of digging deeply into a photographic project. A few weeks dedicated to a project can bring depths to your work.

Cost is another reason. Few residencies offer anything in terms of cash, but there's no question that the value of simply having a decent place to stay for a few weeks in an area you'd like to work is substantial. My arctic, ship-board residencies are probably the most extreme example of this, the cabin that I stayed in during my Svalbard residency this year probably would have cost around twenty thousand dollars if I'd paid for it retail.

Climbing Lizard by Joe Decker

Some residencies offer access to unique resources, whether they be archeological, geological or cultural.

Which brings me to access. Every residency I've been awarded has offered me unique opportunities in terms of access to the locations I'd be working in. In my National Park residency, not only did I have the run of the park at night and sunrise t (when the park was otherwise closed to visitors), but I also had enormous support from the staff there, from access to their geologic archives to guidance on a couple hikes to lesser-known park locations, as well as access to many archeological resources. My arctic residencies included the support necessary to get me and my camera near to polar bears without risking my life.

Polar Bears by Joe Decker

Residencies often offer a variety of forms of other support, from access to art making equipment to support in getting to unique and otherwise inaccessible or dangerous locations.

How To Apply

First, find a program that's relevant to the kind of work you do, or at least the kind of work you'd like to do. You are more likely to be awarded a residency if it's clear how you and your work fits in with the opportunity being offered, and you'll are far more likely to benefit personally and professionally from a residency if the specific opportunity inspires you. If you're a wildlife photographer, you might want to skip that urban art center opportunity, unless you have a clear plan for applying your skills and interests to a new environment–and even then, you'll need to make a solid case in your application as to why you're the best person to benefit from the residency.

Carefully research each residency you apply for, and respond to each residency individually. In applying for my Petrified Forest residency, I proposed projects that both inspired me and that leveraged the unique features of that park, such as it's archeological resources and it's incredibly dark sky. The Park Service's own web site and in-park informational signage gave me a great deal of information about what they believed to be key features of the park, reflecting that understanding in my own proposal likely helped me win that particular residency.

Whether you're a professional or not, it is essential that you show that you're serious about your work. Few of these opportunities care about whether you make your living at photography, but all of them will care about whether you bring a serious, committed attitude to your art. There are many ways to show that in your application that don't require having been “in business” for ten years–have you being showing your work consistently over a period of time? Have you been published broadly?  Have you won awards or other recognition over time? Do you have references that can attest to the quality and longevity of your efforts?

Finally, don't give up. While there are a lot of residencies out there, there are also a large number of artists, not just photographers but painters, poets, sculptors and videographers often vying for the same slots. With effort and focus, you can take advantage of this wonderful opportunities to further your photographic efforts.

If you made it this far down, I have to ask you if you are now considering artist residencies to elevate your own craft. What, in Joe's article, moved you to make that decision? If you have any follow up questions for Joe, please feel free to ask him in the comments section below.

Joe has offered his e-book, Tuesday Composition, to one lucky person who comments below. Winner announced on December 30th.

Filed Under: Art, Nature, Photography Tagged With: Art, artist, artist in residence, artist residency, artist residency program, arts, Education, fine art, joe decker, landscape photographers, national parks, nature, nature photographer, nature photographers, photographer, Photography, residencies, residency, theatre

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About Seshu

Seshu creates relaxed portraits of families and high school seniors in Avon, Connecticut. He also leads a successful headshot photography studio in Connecticut, helping professionals from a variety of disciplines project the very best versions of themselves. He created Tiffinbox as a way of inspiring photographers, to create better images and successful businesses. [Read More]

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