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Blogging Brilliantly For Your Photography Business

July 16, 2015 by Seshu | Editor & Publisher

She doesn't have much of a southern drawl, but Christine Tremoulet is a business coach based in Houston, Texas.

Christine is ideally positioned to teach you about blogging and it's not because she coined the word “WordPress.” She is intimately involved in helping business owners like you make a mark online; with well defined intentions, purpose, clarity and focus. She has been blogging for nearly 15 years now!

Blogging Brilliantly is 30 days of pro advice from blogging & business expert, Christine Tremoulet. Learn what to write, how to write it, and ways to automate your blog for better results. Say hello to more time, more clients, and less stress.

Listen to her talk about her new course, Blogging Brilliantly –

As she says, Blogging Brilliantly, is a course that you can follow along for free or buy for only $27.

This is Christine's promise to you:

“You'll also receive an ebook of the course material, a guide on creating an editorial calendar, and 4 value packed worksheets that will be integral tools in growing your business via blogging.”

Blogging Brilliantly by Christine Tremoulet

If you have ever felt nervous about starting a blog and sustaining a blog over the long haul, sign up for Christine's 30-day course just to see if it is worthwhile. I bet you will dig into it and see results right away. Of course, when you buy the whole bundle at one shot, you don't have to wait the whole 30 days plus you get a whole lot more that will level up your game.

Want to make your mark in the world? Start blogging brilliantly today.

Filed Under: Business, Interviews, Marketing, Photography Tagged With: blog, Blog Business, blog software, business coach, Business Expert, Business Owners, Christine Tremoulet, Growing Your Business, Help Business Owners, Photography Business, wordpress

How To Make Your Photography Business Magnetic & Memorable

July 16, 2015 by Seshu | Editor & Publisher

As a business owner, marketing to the right clients is top most on my mind. I am sure you are thinking the same thing. Life is too short to be working with the wrong clients. Right?

Angela Pointon is a business coach and author based in Philadelphia. Her articles in Professional Photographer Magazine are the first ones I read because they are timely and useful. Not only does Angela have an MBA, she worked for an agency for a number of years seeing trends and crafting strategies for brands to have sustainable businesses. She knows what she is talking about and as a one-time photographer, I know she has our backs!

I spoke with Angela about her course, Magnetic Business Masterclass. It's one that I enrolled in when she first offered it last year. This next Monday, she will be kicking off another five-week run of the course for a very limited number of photographers who are serious about hand picking their clients and making a mark for themselves in this business.

Listen to Angela talk about Magnetic Business Masterclass. I put her in the hot seat to tell me what makes it special and unique.

If you don't have the time (make the time then) or you you believe in silver bullets to solve your business issues, don't bother signing up for this course. It's going to take some work, but one where Angela is ready to help you through. For those who complete Magnetic Business Masterclass, she is offering a special bonus where she will spend 30 minutes with you brainstorming and finessing your marketing material. I can't tell you what she charges by the hour, but that half-hour is pure gold!

So, tell me, if you decide NOT to sign up for Magnetic Business Masterclass, what would you do to make your business so attractive to the right potential clients that you have to create a waitlist? How do you stand out in your community? Share your tip below!

Filed Under: Business, Interviews, Marketing, Photography Tagged With: angela pointon, business coach, Business Owners, Magnetic Business, Photography Business, Sustainability Business

The Youngrens Will Teach You To Discover Your Ideal Client

May 18, 2015 by Seshu | Editor & Publisher

The Youngrens, that's Erin and Jeff, based in San Diego, California are industry leaders, presenters and mentors to many photographers.

You may remember that a few months back, I interviewed them about why it is important for photographers, especially wedding photographers, to blog for their business websites. If you missed their free webinar hosted by ShootDotEdit, you can still check it out here. Just fill in your info and you'll be spirited into the replay section of the ShootDotEdit website.

One more thing, the Youngrens also have a free six-week course on effective blogging. I would jump on that right away! And, they walk their own talk. Check out their blog, too. Any surprise why they are so good at what they do and how incredibly popular they are in their community?

Another Free ShootDotEdit Webinar

On May 20th, the Youngrens are leading another free webinar thanks to ShootDotEdit on finding your ideal client. It's a topic that most photographers avoid until it is almost too late and then have to start from scratch. The Youngrens, suggest working on defining your ideal client first, so that you can begin serving them in a way that is going to make both them and you truly happy.

Imagine not having to take on clients who aren't a good fit? Are you suddenly awash with a sense of relief? I bet you are.

I caught up with Erin & Jeff to chat about this new webinar and why it is so crucial for photographers to identify and work with their ideal photography client. Give this short chat a good listen:

The Photographer's Shop

In addition to dispensing sound advice on blogging and business topics, the Youngrens also have a robust shop for photographers where you can buy contracts, email templates, workflow guides and schedule consulting sessions with Jeff and Erin. Coming this summer to the shop will be a self-guided “Discover Your Ideal Client” resource that the Youngrens are pumped about.

More about the “Discover Your Ideal Client” Guide:

The Youngrens will be launching a downloadable self-guided course in mid-June that will walk you through the steps of discovering and profiling your unique ideal client. With the course, you will walk away with a crystal clear picture of who your dream clients are and how to attract them to your business. To stay in the know about this head on over to their photographer site and make sure you’re signed up for their newsletter.

Filed Under: Business, Featured Post of the Day!, Home Middle Right, Marketing, Photography Tagged With: Business Topics, business website, Client First, Client Resources, Erin, Find Your Ideal, Jeff Youngren, Photography Business, Wedding Photography, Weddings Photographers, Will Teach

Jason Grubb, On Pinterest Marketing For Photographers

May 4, 2015 by Seshu | Editor & Publisher

The number of social media tools appears to be growing each week, doesn't it? If you are just getting started in your photography business, you may be feeling totally overwhelmed like I do on some days. Where is the time to curate content and engage with prospective clients online? And is the ROI, or return on your investment (again, time), justified?

I guess what I am asking you is this: Are you booking paying clients through social media? If not, listen up.

The last time Colorado wedding photographer Jason Grubb stopped by at Tiffinbox we chatted about how photographers can use Instagram. Did you get a chance to take a look at that post? Did you register and listen to Jason's suggestions on using Instagram?

This time around, Jason and I talk about using Pinterest. If your target clients include women, sit up and listen to what Jason has to say about using Pinterest. While his perspective is from that of a wedding professional, as a family portrait photographer in Connecticut, I learned a few things too.

Jason is leading another free webinar, on using Pinterest, thanks to ShootDotEdit.com. Register here today. The webinar is on May 6th. If you have enjoyed the ShootDotEdit webinars, give my friends there a shout-out will ya?

[Tweet “Check out this new @shootdotedit webinar on Pinterest marketing for photographers …”]

So, what social media platforms are you on right now? Which ones appear to be working? Comment below!

Filed Under: Business, Home Middle Left, Marketing, Photography Tagged With: Colorado Wedding Photographer, Instagram, Jason Grubb, photographer, Photography Business, pinterest, portrait photographer, prospective client, Wedding Professional

Learn Scott Robert Lim’s Secrets To Booking A $10k Wedding

March 24, 2015 by Seshu | Editor & Publisher

Scott Robert Lim is quite the talker. But he walks the walk too. He is an internationally recognized photographer who has spent over 15 years photographing weddings. He is also a mentor to many photographers around the world.

Lim's CreativeLive courses are always very popular because he never holds back on teaching. In fact, he told me that these days he sees himself more of a teacher than anything else. So, it didn't come as a surprise that he was teaching through a free webinar again. This time the topic is something close to Lim's heart – tips to booking a $10k wedding.

We spoke recently in advance of the free ShootDotEdit webinar about the state of the industry and what wedding photographers need to have in place before seeking high-end clients.

“>Register today to learn more of Scott Robert Lim's secrets to booking your first $10k wedding!

Have these vignettes with industry leaders been helpful to you? If so, please share the link to this post of the video and subscribe to TiffinboxTV.

Filed Under: Business, Home Middle Right, Interviews, Marketing, Photography, Weddings Tagged With: 10k Wedding, High End Wedding, Photographer Wedding, Scott Robert Lim, Weddings Photographers

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About Seshu

Seshu creates relaxed portraits of families and high school seniors in Avon, Connecticut. He also leads a successful headshot photography studio in Connecticut, helping professionals from a variety of disciplines project the very best versions of themselves. He created Tiffinbox as a way of inspiring photographers, to create better images and successful businesses. [Read More]

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