Will Wohler resides in Portland, Maine. He is a photographer, musician and optimist at Life is good®. A high school photography course started his journey in the photographic arts and has been his only “schooling” other than the wonderful internet. Portraits and fine art images are his favorite to shoot and has been slightly obsessed with his iPhone. Find him on his website, Twitter & Facebook.

I was recently in a fight, with myself and my life and it was the best thing that ever happened to me. It left me battered, figuratively of course, but my mind has never been clearer.

This fight that ensued has been a long battle back and forth with what I thought I was supposed to be doing with my life. My two passions were in competition for my attention and life had it's way of telling me which way to go but I didn't want to believe it. Kind of like the devil and angel on each shoulder telling you why their side is better. My schooling is in music education and after spending, and still paying, a lot of money to get this degree and be in a field I thought I was going to enjoy for the rest of my life I'm pursuing other things. Things that make me happier and that have been screaming at me to follow for quite some time.

I am happiest when I am photographing, whether it is with my iPhone or on a client session. I enjoy every minute of the creative process behind the camera. Though the guilt and dollar signs from my college days kept shadowing that passion and trying to push me back to teaching after I was let go after only 2 years in my first position. I have not been able to land a single interview since. This struggle has taken the better part of three years. The final blow to my teaching wants happened this past month when I was discussing this with my brother, who is younger but his view point was one that is educated in marketing and social media. I told him that I didn't think I wanted to teach any more. His response was “I could have told you that two years ago, look at what you post online and what you talk about all the time, it's photography, that's you!” He was right. The path was laid before me and I was aimlessly walking down it with out even realizing it. The realization below is what resulted during my path to recovery and a new exciting, yet scary endeavor.

Every time, and I do mean every time, I made the decision to focus more on my photography and not on teaching felt like a huge weight was lifted off my shoulders and I could be me again. I focused on myself more and thusly happier in all aspects of my life. I also used that new found motivation to do more for my fledgling business and every time it helped me, the business grew. I'm not going to get into business practices or anything like that because I do not feel like I have enough experience to talk deeply about it, but I will say that it started with doing what I loved and that was photography. I did it for myself first and found that I really enjoyed portraiture so I took steps to make that happen. All while still enjoying what I did. It did take a bit of time for me to get to a place where I could share my experiences with others but that is all part of the growth. If you enjoy what you are doing then you are on the right track. If you are not, then what steps can you make to doing something that you enjoy? However small a step forward is a step forward. I remember the first step I took toward the portrait side of photography. I was a nervous wreck but that one image that came out just how I envisioned it in my head pushed me to do another one. If you enjoy it make the time to do it. Momentum will build and soon you will be walking and enjoying the scenery.

That one image, like I said, pushed me to do another session with a friend and then another and soon I was almost running down that path. It was like I was flying in a dream. Then I got scared that I was going too fast and headed down a familiar yet dark and overgrown path. Be mindful of these things and if you feel like you are moving too fast then slow down and go at a comfortable pace. No one is telling you you need to run full speed all the time. I eased into it and I am thankful that I did because otherwise I may have burnt myself out. Take your own pace and then you can effectively manage roadblocks and pass on the dark overgrown shortcuts back to where you came.

My path in photography is just beginning, and I know the path never ends but only becomes easier to navigate the longer I am on it. Building my skills in weak areas has made my business and my photography grow even faster. Get the training or read about areas that you are weak at, like sales. That is one thing that I am not good at; even though I do that as a sales associate at a clothing store. Selling your own work is tough but having the knowledge has made a huge difference in my confidence and that is the beginning of everything. Blogs, forums, books, and online video workshops have all been how I have obtained these needed skills. Skills can be acquired in places you may not realize. My teaching background helps me work with people and problem solve to get the desired result. Music has brought another art form into my creative thoughts and often helps when creating. Those experiences will always be with me and I don't think I will ever loose the teaching or musician part of me. It just adds to what I can offer. Think of it like getting a pair of waterproof boots for when you come across a stream.

So now that you have the proper equipment for the journey, know your comfortable pace and recognize potential distractions from the main path and are thoroughly enjoying your trip, how do you know it is the right path for you? Even though the path may change it is always in front of you. You just have to take the steps. Listen to your gut, it is usually right in line with what your heart wants.

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Today's guest post is by Don Giannatti. In 2011, PDN named him one of the best photography workshop instructors.If you didn't catch his CreativeLive programs, read on. You can find Don on Twitter, his websites: Lighting Essentials, Learn To Light, Now This Is Cool … and Project52. He is thoughtful, opinionated, controversial and funny. Check out Don's first guest post as well.

Portraits.

Photographs of people. People in spaces. People in environments. People in places where the light doesn’t cooperate.

People in studio settings where the photographer has ALL the control – and all the responsibility – to make the light the way it must be to capture the subject.

People.

One of the most interesting and fleeting of all photographic subjects, the portrait can show us a beauty unseen, a glimpse into the soul of the subject, or a simple smile that will last a lifetime.

Or more.

The good folks at UDEMY.com asked me to discuss portaiture on their education site and it became a full course in no time. That sort of thing happens to me when it comes to teaching.

I absolutely love to teach.

This course is for the beginners – the guy who wants to do more fashion like headshots or the gal who wants to make better location photographs. Intermediate photographers who are a bit uncomfortable with their strobes may also find some choice nuggets in the class.

I want to help photographers see exactly what I see when I am planning a portrait. The goal is to not only understand how the light works, but WHY the light works the way it does. Knowing why the light works is the best way to figure out where the light goes in any situation.

The class is currently at 5.5 hours and will grow to nearly 7 hours of video by the end of the year. I am planning new shoots for each month until January, 2013. I hope to incorporate some of the questions and comments of the students in the next four shoots.

We have also set up a Flickr page (currently invite only) where we will critique, offer suggestions, help deconstruct and have an open conversation with the students. In addition, UDEMY offers a way for live lectures and Q&A with the instructors. I plan on having a live show twice a month – two time slots so we can get involvement from folks who may be in way different time zones.

As I stated, the course is for beginners and early intermediate photographers. They should have a working knowledge of their cameras, and how to work the flash mechanically. There is a suggested gear list as well, but it is small and basic. No need to spend hundreds of dollars when simple gear can get the job done.

I am including the low-res version of the workbook as it currently stands. I expect it to nearly double as we answer questions, discover some new and interesting tricks, and add more shoots/demos/discussions to it. However, that workbook is for the students only.

Please feel free to download this low res workbook to see the images we are looking at in the course. If you are comfortable with the style, and would like to know how to repeat these lighting situations, this course is for you. If you are totally sure how to do these images, it is not the course for you. (I don’t want advanced shooters being disappointed. However, two pros who have reviewed it said they learned a couple of things … heh.)

Now understand that I am not a ‘video’ guy, and the small cameras are not broadcast quality. But we do have good video, and good sound, so the information is imparted … and that is the goal.

I hope you will take a look at the materials and if the course looks like something you would be interested in, check it out.

Tiffinbox readers get a discount of $20 off the regular price of $50. I have given Seshu 50 discounts for the readers of his blog. Simply follow the link or enter the code: “Tiffinbox” into the coupon code when enrolling.

I attended Don's workshop some years back in Boston. He knows his stuff and his love for teaching is very obvious. I do hope you will take advantage of the discount and sign up for his course.

This guest blog is by Eileen Earnest, an expatriate photographer who lives in Abu Dhabi. Follow her on Twitter.

Light It, Shoot It, Retouch It is the latest in the Kelby Training Series. I am a fan of Kelby’s how-to books for several reasons. The first and best is that Scott Kelby is funny. I find it fairly impressive to make an instruction manual entertaining, and he does just that. His writing tone gives the impression that is just how he comes across in a conversation. Quite a skill to have and I gravitate to his books because of that ability to make me laugh now and then amongst fairly dry material.

I own two other Kelby books, one on Photoshop and the other on Lightroom. They both provide clear, easy to follow instructions and many, many photos. They are good books. But Light It, Shoot It, Retouch It is different-good. Here’s how: In any type of instruction book, typically the author starts with the most basic, foundational stuff. Then they build, build, build. If I am interested in a specific aspect of the program I am reading about, it might be page 193 before I get my answer. Light It, Shoot It, Retouch It gives photographers exactly what they need, each step of the process, and it’s complete from start to finish in under 20'ish pages. Some chapters are even shorter, but still chock full of all the information and detailed instruction on getting the best photo, during and after the shoot.

The Info Before the Info and the Info After the Info

Each type of shoot is described in the book as it’s own chapter. However, before we even start the first lighting set up, Kelby gives us eleven things we need to know prior to diving in. He has some equipment suggestions and points the reader to his online companion to the book.

Every chapter is accompanied with detailed photos of the background and lighting configuration so Scott also explains how to read these. These eleven tips are followed by an equally important list of ten tidbits that he wishes he had known before using studio lights. And yes, I also wish I had known these things, so thank you, Scott! On a personal note, I’ve only worked in a studio for the last 4 months. Setting up the lighting and making the transition from only natural light photography is no small task. This quick section of the book is well placed and very important to any photographer who is getting his or her own studio off the ground.

Towards the end of the book, there is a look at each of the setups with hot shoe flashes instead of strobes. In addition, there is a comprehensive gear list as seen in the different shoots. Scott Kelby shoots Nikon, which I have decided to not hold against him, but it is easy to figure out the comparative Canon equipment when necessary. (Also, he flip-flops between using a Nikon and Canon body for the back-of-camera photograph in each chapter so no one feels left out. The list of modifiers was incredibly essential to me as I find myself randomly buying gear at times. I would have made better choices with a little more direction before purchasing. This is a perfect wish list of studio equipment.

Chapter By Chapter, Shoot By Shoot

The next twelve chapters describe in thorough, but concise, detail each different style of photography he is shooting. We begin with a 3-Light Classic Beauty Setup, and continue through eleven other types of lighting. I imagine Scott started with the 3-Light Classic because it’s such a common set up in the studio. My favorite “style” in the book, however, is the 3-Light Sports Setup. It’s so simple but the final image is evokes a sense of strong, silent power. The full length set up was particularly helpful, as I tend to struggle with evenly lighting from head to toe. With each of the twelve set ups, we get to see Kelby actually shooting the subject and the light configuration, including the power settings on the strobes. There is literally no better way to explain how he took this photo than by showing us a photograph of how he took this photo. Actually, FOUR photographs for each lighting set up. Plus, each chapter starts with the final image placed next to the contact sheet from the shoot. Seriously, it could only be more helpful if Scott Kelby himself came to my studio, set up my lights and held my camera for me!

Wait! It Gets Better!

What comes next, however, was even more eye-popping. Scott details his retouching, step by step. Not in a general, “if you’d like to remove a blemish you might choose the spot healing tool…” but in a, “I am removing this blemish on this eyelid with this tool,” method of instruction. Combine this level of detail with Scott’s conversational writing tone, and it’s as if he’s standing over your shoulder pointing to the right keystrokes! I can only imagine the depth of his love of teaching and sharing of knowledge that Kelby must have to go into such detail as he shares his tricks of the trade. Even if you feel pretty confident in your lighting ability and your shooting is sharp, the quick, specific and step-by-step Photoshop aspect of this book is worth its weight in gold. Ok, this man is the President of the National Association of Photoshop Professionals, and he clearly knows Photoshop much more thoroughly than the rest of us mere mortals. Still, he makes it look so darn easy and intuitive! I came away from the book believing if I can read, I can make these edits happen.

Does It Work?

To test my “literacy is the only requirement” theory, I decided to choose a lighting set up and follow Scott’s directions as closely as my equipment will allow. My test will sample the 3-Light Classic Beauty Setup. I don’t have a beauty dish, so I am using a 24×24 soft box. My bottom light is a 24×34 soft box on a strobe.

The first hiccup: No flexible arm on my light stands. To remedy this, I had to remove the boxes from the stands and prop them on the floor. My model would have to kneel … not ideal, but it worked! The photo [PHOTO 1] below shows the position of the lights and backdrop.

Ok, here is the straight out of camera (SOOC) image:

I have a few disclaimers to make about following Scott’s steps in Photoshop.

#1. I am a self taught PS user. Before upgrading to CS6, I found everything (I thought) I needed in Elements. This is another reason why LI, SI, RI is the perfect tool at this stage in my learning process.

#2. I have a horribly unsteady hand and do not typically retouch this much because I do not shoot glamour or beauty shoots. Really, I am the perfect candidate for this test because I am basically a novice user. I followed step by step, skipping only that did not apply to my photo. The blemishes were removed, skin softened, dodged and burned, eyes brightened, unsharp mask applied.

Suzanne, my willing model, has long dark, wispy hair as you can see from the image below:

I didn’t remove as many wisps as Scott may have, but instead focused on smoothing down above her head and removing flyaway hairs on her face. Again, I think a more experienced user could do a better job. However, the question is, can someone follow along with the instruction in the book and get a decent result? I believe yes! The steps are there; the technique and ease will come with a lot of practice.

At the end of the day, we have so many books to choose from as photographers. Picking one that will literally come in handy on a weekly basis ensures my time and money is not wasted. I feel confident that Light It, Shoot It, Retouch It by Scott Kelby will not get dusty on my shelf nor will it on yours.

Angela Pointon loves photographers and artists. She studied photography, but had a love affair with business and marketing. She decided to combine all three together when she started Steel Toe Images. She coaches and inspires photographers and other artists to kick major butt through her one-on-one sessions, blog, emails, workshops and her first book (coming soon), called “ A Swift Kick In The Pants: Business Smarts For Us Creative Types”. Follow Angela on Twitter, Facebook or her blog.

When you're working by yourself for yourself, you're often left to your own (bad) devices. So how do you manage to pay attention, get stuff done and keep on keepin' on toward each one of your goals?

Make yourself accountable to someone.

If you’re anything like me, I value a bit of “nagging” in my life. I like when people ask me “what’s up with such and such for your business?”

For me, running my business is a lot like going to the gym. When I go by myself, I might not get the most sweat-induced workout in. But, if I am working out with a personal trainer, I am damn sure I do what I am supposed to (or I risk disappointing that trainer!). The same goes for my accountability coaches. My coaches happen to be my husband (he’s tough!) and some of my business heroes that I’ve connected with over the past few months.

Planning and perfection are just other words for procrastination.

Know yourself. Are you going to plan the bejesus out of everything you need to do? Are you obsessed with getting things “just right” before you move on? Have you ever said, “but it’s not perfect, yet.”

Some of us go over and over and over something so much that we get bored of what we’re working on and move onto the next thing before we even reveal anything to anyone. Being disciplined also means knowing when something is good enough to ship to the rest of the world.

Want to find out more about being disciplined?

Tamara Lackey, an unbelievably successful photographer and highly disciplined business owner, is joining Angela Pointon and Tiffinbox for a live webinar on Wednesday, October 3rd from 8:30 – 9:30 PM EDT. We’ll be discussing exactly what it takes to be disciplined in your photography business. Register for this webinar, along with three others in the series, here.

This webinar session is part of a series of four webinars, all available for just a $25 donation (all donations go to support Tiffinbox). This webinar series will sell out. Learn more here.

Can’t attend live? Don’t worry. All registrants receive a recording of each webinar.

Inside this webinar series you’ll get access to the brains and experiences of people who’ve worked with hundreds of businesses just like yours. In addition, the photographers speaking have published books, taught hundreds of photographers and have work featured in places like Vogue, O-The Oprah Magazine, Professional Photographer Magazine, and many more. Reserve your spot by registering immediately here.

This is a guest post by Jimmy Moncrief, a wedding photographer in Chattanooga, Tennessee, and co-founder of Ciderr.

Every decade there is a new technology that usually disrupts an industry. Ten years ago, there was a max exodus from film to digital due to the rapidly falling prices of digital cameras and the rapidly declining costs of post-production in digital format. Yes, I understand digital photography was around earlier than this, but digital really gained traction about ten years ago.

A couple of days ago, I was very fortunate to speak with Mike Hanline, the President of WHCC. I was fascinated by the fact that his lab went completely digital in 2000. This prescient move, was well ahead of the industry. Now, WHCC is an industry leading lab provider because they embraced new technology ahead of their time. Below are three companies that are disrupting the photography business with new technology.

“The status quo sucks.” – George Carlin

Ciderr – big brands have always used wedding registries to increase brand awareness and to increase sales. Ciderr, now gives that power to photographers and other wedding vendors. Ciderr, lets businesses upload their products and services in a registry. All high-quality wedding vendors get some variation of this email: “I love your products, but can’t afford them.” Now they can! The wedding vendor, can offer the bride and groom a personalized registry. The bride and groom pick the products and services they want, and then create their personalized registry. Then the bride and groom share the link via email, facebook, and twitter and get their friends and family to help pay for that portion of the wedding!

Pinterest – yes, it’s significantly smaller than Facebook and Twitter. The media reports traffic to be in a range of 10-15 million, while Facebook has over 850 million and Twitter has over 100 million. However, it has better referral traffic for your website. Shareholic.com reported in July that referral traffic from Pinterest was greater than Twitter, SumbleUpon, Bin and Google! Essentially, this means Pinterest might bring a smaller amount of traffic to your site, but it will be higher quality.

I love how Melisa Jill organizes and displays her photography on Pinterest.

Sticky Albums – Sticky Albums lets you create digital photo album – which your clients can save to their iPhones and iPads as a separate app. This is how the vast majority of clients want their app anyway, so it is a great convenience for the client. The best part however, is how this service helps your marketing. All the photographs include your logo! So when the client shares these pictures, your brand is being marketed.

In summary, photographers are in a great position to embrace new technology for marketing and establishing a competitive advantage. I would love to hear in the comments how photographers are using the above mentioned resources for their photography business. Also, please let me know of any other innovative businesses out there helping photographers grow their business.